ENABLING HIGHLY TARGETED AUDIENCE ENGAGEMENT WITH BI-DIRECTIONAL COMMUNICATION BETWEEN BRIGHTSIGN DIGITAL SIGNAGE AND MOBILE DEVICE
BrightBeacon improves the overall digital signage experience by increasing audience engagement and creating a highly targeted, personal experience on two screens. Using Bluetooth and beacon technologies, 2-way communication between
BrightSign digital signage and mobile devices is achieved and allows for the delivery of highly targeted promotions based on location as well as the ability to control digital signage playback from a mobile device.
“With an expected $40 billion increase in beacon-related sales in 2016, businesses are lining up to take advantage of this new technology”
Unique, personal experiences with digital signage and mobile devices can be created for virtually any application
- Product promotions and coupons delivered in-store
- Consumer controlled digital signage for product demonstrations, sales information and more
- Informative messaging for transportation, medical and educational applications
- Personal welcome messages in corporate and hospitality lobbies
- Interactive exhibits/kiosks in museums, attractions & entertainment
- Integrated beacon and BTLE technology available on BrightSign players with no batteries required
- Delivers 2-screen exposure on both large digital signage screen and mobile device display
- Senses nearby BTLE enabled mobile devices and sends highly targeted content based on location-awareness
- Supports 2-way communication between mobile devices and digital signage
- Offers a fully programmable solution with multiple beacon UUIDs supported, and easy repurposing of beacon and app associations using BrightAuthor and the BrightSign Network
- Works with the BrightBeacon sample app and can be integrated with 3rd party apps
- Compatible with series 2 BrightSign players running version 6.2+ firmware and Bluetooth 4.0 USB dongle, or series 3 Brightsign players with WiFi/Bluetooth module. Also requires BrightAuthor 4.6 or later, or either versions with a BrightSign provided plugin.
Todd Heberlein - CTS, DMC-D-4K, DSCE
Business Development Manager | Almo Professional A/V
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